Sunday, October 18, 2009

Portfolios and Show Reels for Motion Designers

Any design student hoping to have a career in motion graphics, animation, film, advertising or other areas involving motion graphics will need to have, in addition to a portfolio, what is called a show reel. A show reel, sometimes called a demo reel and sometimes written as one word (showreel), is a compilation of motion graphics work edited to show the range of work you have done.

Wikipedia describes it like this: A demo reel, or show reel, is the motion picture or video equivalent of an artist's portfolio. It is typically used as a tool to promote the artist's skill, talent, and experience in a selected field, such as acting, directing, cinematography, editing, special effects, animation, or video games and other graphics. The demo reel is frequently submitted with a résumé to a prospective employer. When a reel contains scenes from actual productions, a shot list or credit list may also be submitted to describe the artist's specific involvement in each portion of the reel. While the usage of video excerpts on such showreels can be regarded as a breach of copyright, it is generally accepted in the film industry to do so, as it is the only tool of an artist to actually self-promote her/his work.

Click on the heading above to see an amazing animation done with large sheets of cardboard (left) by a Dutch designer named Sjors Vervoort (right). Then go to his website to see his portfolio and showreel at

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