Arts for LA, the regional advocacy organization facilitating community support for the Los Angeles Unified School District (LAUSD) arts education program, has named Charles Segars (right), CEO of Ovation, as Chair of The Campaign to Save Arts Education in LAUSD. Eli Broad, philanthropist and founder of the Broad Art Foundation, and Maria Bell, renowned arts advocate, have been named Honorary Chairs. The announcement was made by Arts for LA Executive Director Danielle Brazell.
Arts for LA has enlisted a broad coalition of stakeholder groups to voice support of arts education in LAUSD, the second largest school district in the nation. The Campaign to Save Arts Education in LAUSD was developed in response to California’s continuing fiscal crisis and LAUSD’s subsequent proposal to eliminate 50% of Elementary Arts Teachers for the 2010-2011 school year. The purpose of the campaign is to win board support to maintain the integrity of LAUSD’s Arts Education program by retaining its elementary arts teachers.
Charles Segars is CEO of Ovation, the only television network dedicated to art and contemporary culture. Mr. Segars was a key architect in the 2006 acquisition of the network. Since the channel relaunched in 2007, Ovation TV has grown from 5 to 38 million subscribers. The company has also forged numerous partnerships with museums and arts education institutions, including the Alliance for Young Artists and Writers. Recently, Ovation announced the launch of its Ovation Education broadband arts education initiative, which is an online toolkit of arts education curriculum units and companion programs available for free to high school arts teachers across the country. Mr. Segars is also the creator of the Disney National Treasure film franchise.
Eli Broad and Maria Bell have also endorsed the Campaign and will serve as Honorary Co-Chairs. Mr. Broad is a well-known philanthropist and long-time supporter of the arts, education and civic initiatives in Los Angeles. The Broad Foundations are comprised of The Broad Art Foundation, which is an international lending library of contemporary art, and The Eli and Edythe Broad Foundation, which advances entrepreneurship for the public good in education, science and the arts.
Maria Bell was cited by Governor Schwarzenegger and First Lady Maria Shriver for her impact on the Governor’s decision to allocate $500 million to public school art education programs for the State of California. As a board member of many arts-related non-profit organizations including Americans for the Arts, PS Arts, and The Education Committee of the Guggenheim, she has remained committed to seeing the arts reach as many adults and children as possible.
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